Licensing and safety

Alberta online gambling revenue hits C$56.6M in September

AiGC's first report shows Alberta's regulated online market earned C$56.6 million in September, with 24 approved operators and casino games at 75.6%.

Key takeaways

  • AiGC reported gross gaming revenue of C$56.6 million for September in Alberta's regulated online market. That is up from C$22.2 million in July.

  • Revenue was C$43.3 million in August. So it rose in each of the first three months after the 13 July launch.

  • AiGC said approved sites in Alberta grew from 15 at launch to 24 at the reporting date. More are due before the end of 2026.

  • Casino games made up 75.6% of revenue. Sports and events betting made up 19.5% and live casino 4.9%.

  • AiGC counted 388,585 active accounts in September, at an average of C$146 each. Accounts are not unique players.

  • AiGC reads the figures as players moving to approved sites. There, player ID checks and responsible gambling tools are a must.

  • The report covers only the early months. It does not yet show Alberta's whole online market.

Alberta iGaming Corporation (AiGC) shared new numbers for Alberta's regulated online market. Gross gaming revenue reached C$56.6 million in September. That is up from C$22.2 million in July.

The figures come from AiGC's first Market Performance Report. It covers data to 30 September. News of it came out on 2 November.

Gross gaming revenue is what players lose to the sites, before costs. It is not the amount players deposit. Here is what the report shows and what it means for you.

Revenue in Alberta rose each month

The regulated market launched on 13 July 2026. AiGC said revenue rose to C$43.3 million in August. It then rose to C$56.6 million in September. The rise came as more casinos joined the market.

Line chart: Gross gaming revenue, July to September
  • Gross gaming revenue
Line chart: Gross gaming revenue, July to September
SeriesJulyAugustSeptember
Gross gaming revenueC$ million22.20C$ million43.30C$ million56.60

AiGC said approved sites in Alberta grew from 15 at launch to 24 at the reporting date. More are due before the end of 2026. That is a big jump in a short time.

Our earlier report said AGLC listed 51 approved sites in Alberta's list of approved online casino sites. The two counts measure different things. So do not compare them.

Casino games make up most of the play

The report splits revenue by type of game. Casino games bring in about three quarters of it. Sports betting is a fifth. Live casino is the smallest part.

Casino games
75.6%
Sports and events betting
19.5%
Live casino
4.9%

Say you play slots or table games online in Alberta. Then you are in the biggest part of this market. You can browse our casino reviews to see how sites we cover compare.

Accounts are not the same as players

AiGC counted 388,585 active player accounts in September. Each account earned an average of C$146 for the sites. An account counts as active if it had any play that month.

388,585

Active player accounts in September.

C$146

Average revenue for each active account in September.

24

Approved operators in Alberta at the reporting date, up from 15 at launch.

The account total does not show how many people play. One person can hold accounts with several sites. So the real number of players is lower.

AiGC also said the results cover only the early months. Approved casinos joined step by step. So the numbers do not yet show the whole Alberta online market.

Why AiGC says to use approved sites

AiGC chief executive Dan Keene spoke about the early results. He said they suggest Albertans value stronger oversight and accountability. AiGC reads the figures as players moving from offshore sites to regulated ones.

Keene said AiGC will keep warning about the risks of illegal offshore sites.

Alberta needed an ID check for players when it opened the market. Approved sites must also offer responsible gambling tools. AiGC said players on these sites have rights and recourse. That includes ways to settle disputes.

Part of the revenue also goes to public programmes. A 2% share supports First Nations. Another 1% goes to social responsibility programmes. These cover mental health, addiction and research work.

AiGC also warned that gambling still carries money and addiction risks. Rules do not remove them.

What to do now

The report gives you a simple checklist if you play in Alberta. You can also read more about how the rules work across Canada.

  1. Check that your casino is on the AGLC approved list before you deposit.
  2. Complete the player verification the approved site asks for.
  3. Open the responsible gambling tools and set a deposit limit.
  4. Read the responsible gambling guidance if you want help with limits.
  5. Read offer terms with care on our offers index before you accept anything.

AiGC plans to publish a report each month. The next ones should show if the market keeps growing. More casinos may join in that time.

Gambling should stay a form of play, not a way to make money. If it stops being fun, help is free and confidential from the Alberta Addiction Helpline 1-866-332-2322.

Frequently asked questions

How much did Alberta's regulated online market earn in September?

AiGC said gross gaming revenue was C$56.6 million in September. That was up from C$22.2 million in July and C$43.3 million in August. Gross gaming revenue is what players lose to the sites. It is not what they deposit.

How many approved operators are there in Alberta?

AiGC said approved sites in Alberta grew from 15 at launch to 24 at the reporting date, 30 September. More are due before the end of 2026. This count differs from the 51 approved sites AGLC listed earlier.

Which games earn the most in Alberta's regulated market?

Casino games earned the most, at 75.6% of gross gaming revenue. Sports and events betting made up 19.5%. Live casino games were 4.9%. These figures cover only the first months of the market.

Does 388,585 active accounts mean that many players?

No. AiGC said the total does not show the number of players. One person can hold accounts with several sites. An account counts as active if it had any play in the month.

Why does AiGC want players to use approved sites?

AiGC chief executive Dan Keene said approved sites face higher accountability standards. Players there have rights and recourse. Approved sites must also check player ID and offer responsible gambling tools. AiGC warns that illegal offshore sites carry risks.

Will AiGC publish more reports?

Yes. AiGC said it plans to publish monthly reports. The first report is on AiGC's website. Later reports should give a clearer view as more casinos join the Alberta market.

Sources

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